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How Agents Can Use Online Communities to Network
For real estate agents, helping clients buy and sell homes is arguably more difficult than ever before. Competition is higher and tighter for a smaller number of clients who, understandably, fear the...
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Building Brand with Social Media at the Brokerage Level
Real Estate Social “Notworking?” It was getting close to Inman Connect NY, and I could feel the urgency in a text message from Matt Beall, ”did you get my email regarding the social media case study...
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Google's Latest Ranking Factors – 1 Year After Panda
3 days after the anniversary of the Google Panda Update—G’s first algorithm targeting poor content—the search giant announces its latest algo update: Panda 3.3. Important Google Updates There are over...
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4 Key Reasons To Choose WordPress For Your Real Estate Website
WordPress Rules! So, you’ve decided to launch a blog or real estate website? Chances are you’re not doing it alone. That being the case, your next choice should be about which CMS (content management...
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Real Estate Trademarks in Meta Tags
MLS® and REALTOR® Trademarks in Meta Tags Google is certainly all the buzz talk in the SEO world these days and us Real Estate Agents are not immune to the unfortunate penalties and updates our...
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Real Estate Branding Madness – Is this the worst ever?
March is one of my favorite months. Spring real estate is revving up, it’s almost sailing season and my Jayhawks frequently make long NCAA Tournament runs. Last night, DePaul and Georgetown fought it...
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Real Geeks Releases Facebook Marketing Tool
We don’t spend a lot of money on real estate marketing, but Facebook is one place where we dabble in ads. For those of you in the Real Geeks platform or those considering it, they just released a new...
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Are you trying to run a referral business with an acquisition website?
About a decade ago, I was having a conversation with a luxury broker out of Malibu, when he said something that I’ve never been able to get out of my head: “I hate my website leads” He went on to tell...
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The Real Estate Marketing Tool
[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: 1parkplace.] 1ParkPlace has been designing marketing solutions for real estate...
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A New Kind of Asset
[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Buyside.] Buyside is a Philadelphia based data analytics and marketing company that...
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